Healthcare marketing. Digital innovation.
Hi! I’m Kristi. And I’m here for your healthcare marketing needs.
You have business objectives and 3am ideas. I’m a healthcare marketing specialist with deep experience in the HCP, Patient, Digital, Virtual, and Augmented Reality space. Do you need a project taken off your plate? Or simply another set of eyes? Let me know if there is a project that is keeping you up at night. We can work together to solve the problem!
Let’s get started!
What I’ve Been Up To
As a healthcare marketing consultant, I’ve been working on some fun projects both in USA and on a global level. 2021 focus has been on research and creative brief development, digital strategy, on-line learning and training, marketing automation, global social media and product launch planning.
In 2022 I will take over as lead instructor for IMC-627 Emerging Media and the Market at West Virginia University IMC Masters program. I will be teaching in the spring and overhauling the course to teach it again in Fall 2022.
Instagram takeover with @WVUIMC
2021 Late Spring. I taught JRL 433 – Social Media Applications online at West Virginia University
Taught course that I created Augmented Reality and Virtual Reality in IMC in the Reed College of Media Masters program at West Virginia University.
Moderated Communicating and Fundraising in the Midst of Physical Distancing panel for IMC.
Panelist discussing VR and AR on 2020 Communications Forecast for Orange County IABC
Moderated VR and AR in Healthcare panel at the VRARA Global Summit in Vancouver, BC.
Co-Authored Augmented and Virtual Reality Best Practices for Healthcare white paper for VR/AR Association.
Co-lead AR & the Future of Healthcare Online Class with Author Shel Israel
Became co-chair of VRAR Association’s Digital Health Committee
Started Teaching IMC-627 Healthcare Marketing
Article on WVUToday: WVU instructor works to advance AR/VR technology in healthcare.
Article on AR/VR Journey: 5 Lessons Learned: Creating a Marketing Course on Augmented Reality and Virtual Reality.
Created and moderated a VR + Health Panel and Event at VRScout in Los Angeles.
Classes begin: IMC-693 Augmented and Virtual Reality in IMC a graduate course created for WVU
Featured in Ask The Thought Leaders: What’s The Future Of Multichannel Retailing?
Interviewed Dr. Elizabeth McMahon about the use of virtual reality in psychology.
Developed this infographic showing the intersection of health and virtual reality over a person’s lifetime.
Article on Medium: An FUI designer, VR community leader and VR healthcare strategist walk into a bar…
Speaker and special event VR demonstration at INTEGRATE Marketing Conference
Panelist and special event VR demonstration at CUE Spring HR Conference
Guest on an episode of AltSpace VR’s Women in VR talk show. Read all about it:
Interviewed Dr. Mehmet Oz on Virtual Reality for Healthcare
You can book me for speaking engagements, VR demonstrations, or healthcare marketing consulting. Let’s chat! Email: firstname.lastname@example.org
Who am I?
I’m a digital strategist, tech evangelist and marketing professor. Nice to meet you.
Cups of coffee consumed.
Healthcare campaigns launched.
Twenty years of healthcare agency experience.
Pharmaceutical, technology, device and diagnostic brands. It’s what I do.
Let’s see if we should work together.
Kristi specializes in creating integrated marketing strategies and plans for niched audiences within the medical device, diagnostic, and specialty pharmaceutical space. She is an adjunct professor at West Virginia University in the Integrated Marketing Communications online masters program. She holds a BS in graphic design and a MS in integrated marketing communications. She works nationwide from her glammed up SheShed office in Vancouver, Washington.